Ad sense + technology = Epic
It’s a very common sight of hoarding ads every where in India. Every building has a wreath of advertisement hoardings on it. This is what will also come too soon in India. A shampoo manufacturer with perfect use of technology advertised his product at subway stations in Sweden. Soon on the same spot his video billboard was changed into a message. A message about helping and donating the cancer patients. Simply marvelous and true… set aside the novelty of ad forms, this technique is really heart touching.
Bee line the message makes straight to heart carries more weight and in India people need to be made aware about many things like STDs, social awareness, Poverty and such tech-ads will surely ignite many sparks and ideas to put forth the social messages…